Opening the right doors to the international travel industry, with trusted networks, cultural expertise, and a sales-driven approach.

Strategic plans focused on growth

We develop strategic plans that fully align with the ambitions, objectives, and growth potential of your organization. In doing so, we always start with a careful analysis of your current market position and your aspirations for the future. We also identify the international markets in which you wish to expand further.
Based on these insights, we translate your ambitions into a clear and concrete action plan, focused on growth, business development, and attracting international tourism. This plan helps your organization to position itself more strongly within the international Travel Trade network and to target the right partners, markets, and audiences.
With measurable KPIs, a commercial focus, and a practical approach, we ensure that everyone involved within your organization is working in the same direction. This results not just in a strategy on paper, but in an actionable growth plan that contributes to sustainable revenue growth and new business opportunities.

Business Development & Partnerships

With more than 25 years of experience in developing partnerships, business development, and sponsorship in the cultural sector and international tourism, I provide creative input on new opportunities for growth and impact. We connect cultural institutions and luxury brands to international travel trade partners in a way that is both substantively sound and delivers commercial results.
Our strength lies in our network and the trust of the market, combined with identifying opportunities that go beyond standard collaborations. By linking the right partners, content, and target groups, we create a partnership that adds value, opens new markets, and contributes to sustainable business development.

Professional representation at international trade fairs and tourism networks

Your organization will be professionally represented at international trade fairs and within relevant tourism networks. This increases your visibility among potential partners and clients, and allows us to build lasting relationships within the international Travel Trade sector.
We have an extensive network within the international Travel Trade and know the right contacts to realize international growth for your organization.

Distribution of promotional material at five-star hotels in Amsterdam

We distribute promotional material at five-star hotels in Amsterdam, strengthening your organization’s visibility among the right target audience. In this way, we increase the potential for new B2B clients and revenue growth.